We’re hiring!
Digital Marketing Superstar 🤩 (Remote)
Are you a highly motivated and results-driven digital marketing leader with a passion for helping online businesses grow? Do you thrive in a high-pressure environment and are driven to achieve ambitious goals? If you’re ready to hit the ground running and produce amazing results, Bookedin wants you!
Bookedin is an award-winning online booking platform, empowering small businesses to streamline their appointment booking process and connect with customers effortlessly. We are seeking a Digital Marketing Manager with extensive content marketing and social media marketing experience to join our growing team.
In this role, you will play a pivotal role in shaping Bookedin’s brand story and driving customer growth through compelling content and innovative digital marketing campaigns. In order to thrive in this role, you must be highly self-motivated, results-driven and well organized. You will have a lot of autonomy and will be expected to deliver results quickly. This is a remote, full time position.
You will be responsible for:
- Core responsibility: Developing and executing comprehensive digital marketing strategies with a strong focus on content and social media marketing: This includes overseeing all aspects of our online marketing efforts, including content marketing, social media marketing, search engine marketing (SEM), email marketing, and paid advertising campaigns.
- Leading content strategy and creation: Oversee the creation and distribution of high-quality, engaging content across all channels, including blog posts, articles, white papers, social media updates, videos, infographics, and email newsletters. Manage and maintain an editorial calendar, ensuring content is published consistently and deadlines are met.
- Managing social media presence: Develop and execute effective social media strategies across all major platforms, including organic and paid campaigns, to increase brand awareness, drive engagement, and generate leads.
- Conducting market research and competitor analysis: Stay abreast of industry trends, competitor activities, and emerging technologies to inform our digital marketing strategy and ensure we maintain a competitive edge.
- Tracking, analyzing, and reporting on key performance indicators (KPIs): Monitor website traffic, social media engagement, campaign performance, and other relevant metrics to track progress, identify areas for improvement, and report to the CEO on the ROI of our digital marketing efforts.
- Collaborating with cross-functional teams: Work closely with the sales, product, and design teams to produce impactful content and ensure alignment of marketing initiatives with overall business goals.
You will NOT be responsible for:
- Video editing and production. We have people for this.
- Implementing and optimizing paid advertising campaigns. We have people for this. However, you should understand paid ad strategies and be able to advise on tactics, keywords and targeting.
- Managing sales and lead conversion. We have people for this.
About you:
- 5+ years of experience in digital marketing, with a strong focus on content marketing and social media marketing.
- Proven track record of developing and executing successful digital marketing campaigns across multiple channels.
- Excellent writing and editing skills, with the ability to create clear, concise, and engaging content in a variety of formats, including social media, blog, and email.
- Experience using AI writing tools like Jasper, ChatGPT, and Gemini to generate content ideas and accelerate the writing process.
- Strong analytical and data-driven decision-making skills with experience using tools like Google Analytics and social media analytics platforms.
- Well organized with the ability to manage multiple projects simultaneously and meet deadlines effectively.
- Experience with content management systems (CMS), email marketing platforms, paid advertising platforms, and social media scheduling tools.
- Strong understanding of SEO/SEM principles and best practices, as well as social media optimization (SMO) and video distribution strategies.
- Experience with influencer marketing is a plus.
- A self-motivated and results-driven individual who thrives in a high-pressure environment. In other words, you know how to hustle and get shit done!
- Passion for Bookedin’s mission and helping our customers succeed.
About Bookedin:
- We’re a small, feisty bunch.
- We work remotely from various parts of the world.
- We set our own work hours.
- We don’t have managers.
- We don’t like meetings.
- We tell lame jokes.
- We argue a lot.
- We care.
- We respect individual differences.
- We put family and health first.
- We focus on enjoying our work, not just making money.
Compensation & Benefits:
- Compensation depends on your level of experience. Includes salary and performance bonuses.
- 3 weeks paid holidays. More available if needed.
- Health Spending Account (HSA) (Canadian employees only)
- RRSP matching (up to 5% of annual salary) (Canadian employees only)
Term & Schedule:
- Full time (40 hours per week).
- Must be available at least 3 hours between 9am-4pm (US Central Time) for team collaboration.
If this sounds like you, please send your resume to careers@bookedin.com. We’ll contact you with further steps.
Looking for something else?
We’re always looking for great people. If you’re the kind of person who is ambitious, user-focused and loves the occasional lame joke, we’d love to hear from you.
Send your resume to careers@bookedin.com, and we’ll keep you in mind for future positions.